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September is finally here, and even though it’s a few days away, I count today as the official end of summer and the start of fall. But more than the end of summer, September marks the start of Latinx Heritage Month, or Hispanic Heritage Month, which reminds us to celebrate all that Latinx culture adds to the United States.
My favorite thing about being Latina is how my heritage can make me feel at home no matter where in the world I am. I grew up in San Antonio, Texas where Mexican culture is prevalent and people of all races and backgrounds celebrate the culture through food, festivities and holidays. Now that I’m in New York, where cultural influences are more of a melting pot, cooking my favorite Mexican dishes or listening to Hispanic artists is a huge comfort to me because I live so many miles away from home.
To honor Latinx Heritage Month this month, I’m mindful of my expenses to support Latinix-owned brands as much as possible. And this month, Target is making it easier than ever to identify and buy these brands on its Más Que landing page. It features all Latinx-owned brands across all Target categories, like home, food, accessories, apparel, books, and more. Here are some of our favorite brands and items we currently buy:
Lotería is like the Mexican version of bingo. This set is millennial themed, which means that instead of La Siren, you’ll get cards that say “La Selfie”, La Feminist and more.
Luna Magic Goddess Eyeshadow Palette
The shades in this eyeshadow palette are bold, but once you try them on with Target’s virtual try-on feature, you’ll probably fall in love with them as soon as possible. Besides, why not stand out this month?
I’m not your perfect Mexican girl Book
What is the best way to understand and appreciate Latinx culture? Read books by Latinx authors of course. you can pick up I’m not your perfect Mexican girl at Target, which was a National Book Award finalist.
Latin Heritage Month Tote Bag
This tote bag was designed for Target in partnership with Daniela Jordan-Villaveces, Colombian illustrator and art director, now based in Los Angeles.
Poderosa hoop earrings
Target has a special collaboration with Jen Zeano Designs or JZD, which is a Texas-based apparel, accessories, and jewelry company owned by Latina. Poderosa means powerful woman in English.
Target worked with Jen White-Johnson to design this cold drink cup. White-Johnson is an Afro-Latina, disabled designer, art educator, and activist whose work focuses on reshaping abelist visual culture.
Oblong pillow with fringes
This is another collaboration with Daniela Jordan-Villaveces. Take this pretty cushion for your sofa that will bring together all the colors of your living room.