Shay Mitchell’s All-New Softside Luggage Line Is A Type-A Traveler’s Dream


The soft-siders’ Goldilocks have arrived

It’s taken a few years and lots of trial and error, but when it comes to packing, I’ve pretty much reduced it to a science.

After traveling to all seven continents and working as a freelance travel writer for the better part of the past decade, knowing how to pack smarter came with the territory. In pre-pandemic times, my friends and family would often ask me for advice on how to maximize their packing strategy, and I always say having a good bag by your side can make all the difference.

So when Shay Mitchell started Béis Travel in 2018 with the idea of ​​creating a functional and fashionable line of luggage and accessories that didn’t break the bank, I was all for it. Mon Weekender Béis has been a regular in my business and leisure travel rotation over the years, and it’s been great to see this brand evolve to include hardside luggage and even a line dedicated to traveling with pets since then. during.

Now, with global interest in domestic and international travel on the rise according to Travel Pulse, the brand has launched a new line of soft luggage based on customer feedback that was well worth the wait for Béis loyalists.

“I don’t often pat myself on the back, but with this collection, I definitely do,” Shay Mitchell, Brand Director and Founder of Béis, told Forbes exclusively. “At BÉIS, we are always very aware of our audience and consumption habits, and since the release of hard-sided rollers in 2019, we have had a steady stream of requests for soft-sided luggage.

The new lineup includes a 29-inch check-in roller for $298 and a 21-inch carry-on roller for $198, both of which include plenty of interior storage space as well as 360 Hinomoto wheels for spinning. optimal to take you from the airport to Hotel.

“Soft-sided luggage has been around for a long time, and I’ve always been a fan of it and knew I wanted to include pieces in our mainline collection, especially with consumer feedback, but I also knew I wanted to BEIS-ify age-old soft luggage and make it really special,” Mitchell said.

While both bags feature an interior and a removable zippered compartment, ideal for Type-A packers like me, the front pocket also features a padded laptop sleeve as well as a TSA-approved security lock on the side.

With an all-black, super-sleek design and a beige weight indicator handle with a cushion under the hand for optimal support and comfort, the real piece de resistance is the fact that those soft sides are so easily bendable, which makes them ideal for both at home. and on the storage road.

“The idea of ​​making this collapsible collection came to me on the road,” Mitchell told Forbes. “We’ve gone through many iterations of samples and designs in an effort to perfect these pieces, and while there’s always room for improvement (comments welcome!), we think we’re pretty close.”


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