Sustainable Italian fashion brand Miomojo has been recognized by animal rights group PETA for its apple leather handbag. Known as Giorgia, the bag is made with locally produced waste from the juice industry.
PETA Germany named the bag Best Handbag of 2021 at its annual Vegan Fashion Awards. Previously, this award had been won by major brands such as Giorgio Armani, Stella McCartney and Vivienne Westwood.
Giorgia is a “bucket bag” that can be transformed into a backpack by adjusting the handles. The body is made entirely from Appleskin vegan leather, while the inner lining is made from recycled plastic bottles.
Along with its range of apple leather handbags, Miomojo also offers products made from other sustainable materials such as bamboo, hemp, cactus leather and recycled plastic waste like ‘ghost fishing nets. »Abandoned.
The company isn’t the first to receive a PETA award for using sustainable vegan leather – in August, Mexican cactus leather producer Desserto was recognized in the Materials category at the PETA Vegan Homeware Awards in the UK . At the same event, Canadian furniture designer Gus * Modern received an award for his innovative designs in apple leather.
“PETA, the world’s largest animal rights organization, honored us with the award that celebrates forward-thinking labels, style icons and designers who have made big statements for animals in 2021, ”Miomojo said in a statement. “Exactly what Miomojo stands for: respect for animals, the planet and people. “